From Chaos to Order

September 1, 2015In Simplicity1 Minute

DISCOVER Ideate, Collaborate, Draft
CREATE Organize, refine and sort material until a structure develops
DEFINE Develop a framework that will help define goals and values

An alarm clock sits on a pink and teal backdrop.

Lifecycle of an Idea

Concept A fantastic idea has been developed that will accomplish X, Y, and Z. At this stage, the focus is on the idea, conception, goal and inspiration rather than facts and research. Development Determining if there is a market for the…

Checkered abstract art

Building Infrastructure

Organizational structures are built block by block - consisting of values, ideals and beliefs. Separately, they are abstract, but come together to form a narrative infrastructure. This is the framework for which a brand forms and comes into being,…

Abstract art work of ribbons looping

Cognitive Fluency

In the realm of user experience (UX) design, cognitive fluency plays a significant role in creating frictionless experiences. By presenting information in a way that is easy to understand and navigate, designers can increase the likelihood of a…