Choosing The Right CMS to Support Usability

July 29, 2015In Web Design3 Minutes

Aligning a company to the right content management system is a critically important decision for an organization’s future – particularly one facing re-entry into the market, rebranding or restructuring.

Since there are several types of CMS tailored to the content needs of a business, it is first important for a company to understand why the CMS is necessary. What aspects of content need to be managed, and how much? Though there are options such as web, mobile and component – often an enterprise CMS is the route most traveled, being that it has a keen ability to support best practices and be implemented with scalability options. CMS platforms, and in particular enterprises, when used at optimized levels, can deliver a level of success to a company not seen before the CMS was introduced.

Beyond serving its functional purpose(s) to an internal team, a solid CMS should adhere to usability standards, making it as easy to use as possible, efficient and even intuitive. When choosing a content management system, a company must consider its core needs and ensure that users can accomplish their tasks and navigate the system.

Implementing a highly usable CMS can increase productivity and maximize a company’s financial performance on a large scale. Much of the success is ensuring that the CMS is user-friendly, which will prove beneficial regarding its long-term investment. Most usable systems are intuitive enough for a tech-literate user to engage with immediately, but some training for a committed team is recommended.

Features to look for when selecting a CMS for usability include, but are not limited to:

  • Training, Web Tutorials or User Manuals
  • Ongoing User Support
  • Detailed Account Management
  • Online Community
  • Intuitive Interface
  • Simple Language
  • Calls To Action
  • Pathways to Completion
  • Error-Free
  • Robust Platform
  • Tested & In Market Presence

Content Management Systems such as WordPress and Drupal are great examples of usable CMS platforms. WordPress CMS is rising and proving a solid contender for a highly usable enterprise platform, specifically for its user-friendly properties. Drupal provides a robust platform with many features but requires a bit more of a learning curve.

Though a CMS can provide great ROI, there’s no arguing that they are often a big investment for a company. Ensuring the right type of CMS for the business is chosen first, then focusing on the platform’s usability factors is key. Work with a development team that understands the business needs to align the right fit for a lasting partnership.

Person on their cellphone

Essential Mobile App Design Usability Factors

The goal of many mobile app designs is to create a system that speaks the language of the user, leveraging familiar concepts to deliver something that feels new and unexpected - even delightful. This can be challenging to accomplish but aligning…


Two users on a laptop engaging with AMP

UX Solutions: Determining If Your Website Can Benefit From AMP

In a marketplace where speed often equals performance, staying relevant across device with attention to mobile is critical. That’s why AMP, or Accelerated Mobile Pages has been met with such excitement. Site owners and marketers who want to remain…


Video recording test device

The Value of Video Testing for Usability

We all know the power of qualitative testing. Employing platforms to determine the best user experience and using focus groups to target the ideal user to manage the testing process can provide a valuable but all too 'hands-off' approach to…